Mahakumbh 2025: Social Media Sensations Like IIT Baba, Monalisa, Harsha Richaria, and Mamta Kulkarni Steal the Spotlight
The Mahakumbh Mela, one of the world’s largest spiritual gatherings, continues to awe millions with its unique blend of devotion, culture, and mysticism. Held every 12 years at the confluence of the holy rivers Ganga, Yamuna, and the mythical Saraswati, this mega-event is not just a religious affair but also a hub of vibrant stories and personalities.
In recent years, the Mahakumbh has transcended its spiritual essence, becoming a social media phenomenon. Among the sea of devotees, saints, and pilgrims, a few unique individuals have captured the imagination of netizens worldwide. From IIT Baba to Monalisa, Harsha Richaria, and Mamta Kulkarni, these personalities have turned into viral sensations, adding a modern twist to this age-old tradition.
IIT Baba: The Techie Saint
Among the many sadhus at Mahakumbh, IIT Baba has been a standout figure. Known for blending the spiritual with the scientific, IIT Baba, whose real name remains unknown, is said to be an alumnus of the prestigious Indian Institute of Technology. Dressed in saffron robes and often seen meditating with a laptop or tablet, his image quickly went viral, earning him the nickname “IIT Baba.”
His unique perspective combines Vedantic philosophy with modern science. He has spoken about artificial intelligence, quantum physics, and their connections to ancient Indian wisdom, captivating both pilgrims and social media users alike. IIT Baba’s presence at Mahakumbh has sparked discussions about the convergence of tradition and technology, making him a fascinating figure in the digital age.

Monalisa: The Queen of the Mahakumbh Selfies
Another social media darling of Mahakumbh 2025 is Monalisa, a young pilgrim whose charismatic personality and photogenic presence have made her an internet sensation. Her posts, featuring vibrant outfits and candid moments at the ghats of Prayagraj, have struck a chord with the younger generation.
Monalisa’s selfies with sadhus, pilgrims, and the iconic aarti ceremonies have gained thousands of likes and shares across platforms like Instagram and Twitter. She has been dubbed the “Queen of Mahakumbh” by her followers, turning the traditional fair into a relatable and trendy event for millennials and Gen Z.

Harsha Richaria: The Voice of Devotion
Adding to the list of Mahakumbh 2025’s social media sensations is Harsha Richaria, a devotional singer and storyteller whose soulful performances have captivated audiences both on the ground and online. Known for her powerful voice and heartfelt bhajans, Harsha’s live sessions from the Mahakumbh have gone viral, with thousands tuning in to experience the spiritual energy she radiates.
Her ability to blend traditional devotional music with modern storytelling techniques has earned her a loyal fan base. Harsha Richaria has not only brought a contemporary touch to age-old bhajans but has also become a bridge for younger audiences to connect with their spiritual roots.

Mamta Kulkarni: The Actress-Turned-Sadhvi
One of the most surprising and talked-about personalities at Mahakumbh 2025 is Mamta Kulkarni, the former Bollywood actress who has now embraced a life of spirituality. Once a celebrated star of the silver screen, Mamta has renounced worldly pleasures and taken on the role of a sadhvi.
Clad in saffron robes, Mamta Kulkarni was seen participating in religious rituals and interacting with devotees. Her transformation from a glamorous actress to a devout spiritual leader has intrigued many, making her one of the highlights of this year’s Mahakumbh. Social media platforms are abuzz with her images and videos, sparking discussions about her life journey and newfound purpose.
Mamta’s decision to embrace spirituality is seen as a testament to the transformative power of faith, reminding people that the Mahakumbh is not just a festival but a space for personal awakening and rediscovery.
Other Notable Figures of Mahakumbh 2025
Gadget Sadhu: A monk spotted with a high-end smartphone and drones, live-streaming the Mela to his followers. His tech-savvy ways have intrigued onlookers, proving that tradition and modernity can coexist.
Yoga Guru Viral Maharaj: A charismatic yogi who demonstrated advanced asanas at the riverbanks while sharing motivational talks that became viral on TikTok and YouTube Shorts.
Kavi Swami: A poet-saint whose rhymes, rooted in spiritual wisdom, have gained traction as inspirational quotes shared widely on WhatsApp and Instagram.
Mahakumbh and the Digital Age
The Mahakumbh Mela, once known for its serene rituals and sacred baths, is now a trending event across digital platforms. The 2025 edition has seen a surge in social media activity, with hashtags like #Mahakumbh2025, #IITBaba, and #MamtaKulkarni garnering millions of posts. Pilgrims and tourists alike are sharing their experiences, turning this spiritual gathering into a global spectacle.
While traditionalists may view this shift with skepticism, the growing presence of influencers and tech-savvy saints has introduced the Mahakumbh to a younger audience, ensuring its relevance in the modern world.
Balancing Tradition with Modernity
The emergence of personalities like IIT Baba, Monalisa, Harsha Richaria, and Mamta Kulkarni at Mahakumbh highlights the evolving nature of India’s cultural and spiritual events. The Mela, while deeply rooted in ancient traditions, has embraced modernity, becoming a space where spirituality, culture, and technology intersect.
As the Mahakumbh continues to draw millions of devotees, it also reminds us of the timeless appeal of India’s heritage, now amplified by the power of social media. In a world constantly seeking connections, figures like IIT Baba, Monalisa, Harsha Richaria, and Mamta Kulkarni prove that even amidst age-old traditions, there’s room for innovation, relatability, and a touch of modern flair.
